Online advertising expenditure for 2009 reached €97.2 million according to the first IAB Ireland and PricewaterhouseCoopers (PwC) adspend study. This claimed ’strong performance’ was recorded despite a particularly challenging economic outlook and its devastating effect on the general advertising industry. The total Irish advertising market is estimated to have been worth €940 million in 2009.

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  1. Irish Exporters Association says exports in 2009 grew 1%; Forecasts growth of 2% in 2010; Eurozone Ireland’s main trading partner
  2. Worldwide PC shipments reached 82.9 million units in Q2 2010 – - a 21% increase from Q2 2009
  3. Irish food and drink exports fell 12% in 2009 to €7bn – - accounting for 4.5% of total exports from Ireland; Bord Bia predicts some recovery in 2010
  4. IDA Ireland puts 2009 numbers on net job losses, new investments but no values; Total jobs fall below 2000 level
  5. National Irish Bank reports 2009 pre-tax loss of €661 million